Art Director / NYC
Momento Bridal
Branding, Graphic Assets & Layouts


Web Layout







Graphic assets should not feel too flat or digital, need to maintain a sense of handmade and real. Soft light and floral elements help achieve a romantic feeling.
Momento Bridal is a bespoke bridal studio specializing in custom wedding dresses. The goal of the brand's visual identity is to emphasize the custom service while keeping a romantic and intimate feeling.



Text is a mix of delicate serif fonts for a more classic feeling and to offset the san serif logo
About Matthew
Matthew Wallace is a NYC native, designer and travel lover. With a background in print and fashion design he brings a keen eye and strong visual identity to all his creative projects.
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